OUR STORY
The seeds for SHE Events Directory were planted over a decade ago when our founder recognised a glaring gap in the event industry: the overwhelming pressure and logistical friction of sourcing Afro vendors. In 2018, fueled by the rise of transformative technology, that vision became a reality. We set out to build a platform—20SHE26—designed to give everyone the flexibility and ability to design their events with total autonomy and ease.
MISSION STATEMENT.
To empower individuals and organisations to design seamless events through innovative approaches and experience Afro Vendors with years of recognitions, while championing a culture of wellness by prioritising high-quality, health-conscious nourishment.
THE VISION STATEMENT.
To redefine the global event industry by making intentional, health-forward planning, the gold standard for every gathering, ensuring that every celebration sustains the well-being of its community.
OUR EVOLUTION: PURPOSE BEYOND PLANNING
In 2024, our mission took on a deeper meaning. While navigating a complex health journey involving Non-Hodgkin’s T-cell Lymphoma and autoimmune challenges, our founder realised that “convenience” should never come at the cost of health. Reflecting on years spent in high-pressure corporate environments where sugary, processed options were the standard, a new standard for SHE Events Directory was born.
She realised that events aren’t just about logistics; they are about the people attending them. We believe that the environments we create and the fuel we provide—through the meals and snacks we choose—should sustain us, not deplete us.
WHAT WE STAND FOR
Today, SHE Events Directory is more than just a sourcing tool. We are a platform committed to intentional planning. We empower you to curate every detail of your event through www.20she26.co.uk, while championing a lifestyle of wellness and quality.
Whether you are a solo planner or a corporate lead, we provide the vendors to make your event seamless and the inspiration to make it healthy, balanced, and memorable.
Key Pillars of Our Brand
• Empowerment: Giving you the tools to design on your own flexibility.
• Innovation: Utilising advanced tech to remove sourcing stress.
• Wellness: Prioritising quality nutrition and mindful choices in every gathering.
• Resilience: Built on a foundation of personal strength and a commitment to better living.
